This Week in the Trades: “AI-Native” Software, a Genuinely Useful Non-AI Feature, and a Bill Coming Due

This Week in the Trades — Augmented Trades weekly trade-software roundup, June 26, 2026

A lot moved in the trade-software world this week, and the honest through-line is a useful corrective to the hype. The trade press has started reviewing “AI-native” platforms as the new normal, the most genuinely useful thing that actually shipped wasn’t AI at all, and the cost of all this software is about to climb. … Read more

QuickBooks Online Prices Are Going Up August 1 — What Contractors Need to Know (2026)

QuickBooks Online price increase August 2026 — what it means for trade contractors

If you run your trade business on QuickBooks Online, your subscription is about to cost more. Intuit has confirmed that monthly prices for QuickBooks Online Essentials, Plus, and Advanced are increasing starting August 1, 2026 (per Intuit’s official pricing-change notice). Here’s exactly what’s changing, who it hits, and what to do before the new rate … Read more

Best Lead Generation for HVAC Contractors (2026)

Augmented Trades — lead generation for HVAC contractors 2026

HVAC lead generation has a split personality, and it trips up a lot of owners. Replacement and install work is a big-ticket, considered purchase: the homeowner is getting quotes, maybe lining up financing, and deciding over days or weeks. Service and repair work is the opposite — the AC died in a heat wave, and … Read more

Best Lead Generation for Roofing Contractors (2026)

Augmented Trades — lead generation for roofing contractors 2026

Roofing lead generation is really two different businesses wearing the same hat. One is insurance, storm, and restoration work, where the homeowner has water in the attic and a claim to file. The other is retail replacement, where someone with a 22-year-old roof finally decides to replace it. The leads cost different amounts, come from … Read more