87% of HVAC and Plumbing Contractors Are Invisible When Homeowners Ask AI

A homeowner at a kitchen counter at dusk using a smartphone to search for a local contractor.

When homeowners ask ChatGPT for a plumber or HVAC tech, a 2026 index found roughly 87% of independent contractors don’t show up at all. Here’s why — and how to become findable.

The Trades This Week: AI Findability, the Adoption Gap, and Pricing Your Work Right

A contractor's planning table at dawn with a tablet, coffee, truck keys, and a notebook, illustrating a weekly trade-software industry roundup on AI findability and pricing for contractors

ServiceTitan’s 2026 report found 74% of contractors see AI as key to efficiency — but only about 25% actually use it. Meanwhile, roughly 87% of independent shops are invisible when homeowners ask AI who to call. The gap between believing in AI and being found by it is where the trades are quietly separating in 2026 — here’s what’s driving it and what to do about it.